Customers are bidding on the big red chair on display at the Sobeys store in Liverpool. All proceeds from the auction will go to Penny Lane.
As part collaboration between Sobeys and DirectioNS Council for Vocational Services Society, Penny Lane and other member agencies manufactured the oversized Adirondack chairs, which are displayed at each Sobeys store in Atlantic Canada. Penny Lane built 24 chairs for the Sobeys Big Red Chair Campaign in celebration of Canada’s 150th birthday.
Penny Lane, with five other DirectioNS agencies, formed a wood producer’s cooperative, the Ability Wood Products Cooperative, to help facilitate the contract.
DirectioNS agencies like Penny Lane create opportunities for people with physical and intellectual disabilities as well as mental health issues.
“Sobeys has always been a tremendous supporter of community organizations and this initiative enabled 30 other charities in Atlantic Canada to benefit as well,” said Treena Dexter, executive director of Queens Association for Supportive Living.
Dexter also said the local Sobeys offers ongoing support by buying products made by Penny Lane, frequently visiting the centre to provide staff and participants a free, healthy lunch, and engaging in conversations about inclusive employment opportunities.
Penny Lane, across the river in Milton, is a vocational training centre operated by Queens Association for Supported Living.
Customers have until Aug. 31 to go to Sobeys and bid. The highest bid is listed daily.
For more information about Penny Lane, visit http://www.qasl.ca/pennylane.php.